One Game, Dozens of Licenses: How ISO 21000-6 Brings Order to Sports Broadcasting's Multi-Tier Rights Problem
A single NFL Sunday afternoon broadcast can carry simultaneous territorial restrictions, platform-specific exclusivity clauses, and time-bounded streaming windows — all active at once. ISO 21000-6's Rights Data Dictionary offers sports leagues and broadcasters a structured vocabulary capable of encoding these overlapping conditions without contradiction or ambiguity. This analysis examines how the standard is being applied across regional, national, and streaming tiers in US professional sports.